La Polenteria



THE CHALLENGE

La Polenteria needed branding and communications materials for a new restaurant venture based in the heart of Soho.

The challenge was to capture their enthusiasm for all things polenta and translate this in to a brand and suite of marketing materials that could help attract and win over potential diners.


THE SOLUTION

The resulting identity, illustrations and messaging avoided any negative stereotypes and helped the restaurant present polenta as a healthy, versatile, gluten-free food source, in a way that was fun and engaging.



Project deliverables: Branding, stationery, packaging, print collateral and website.